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Modul 1: Uvod v wellness in wellness turizem
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Modul 2: Dobro počutje v novi dobi
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Modul 3: EKONOMIJA IZKUŠNJE
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Modul 4: Inženirske izkušnje dobrega počutja
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Modul 5: Preslikava poti strank
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Modul 6: Pripovedovanje zgodb v kulinaričnem turizmu
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Modul 7: Ustanovitev podjetja za dobro počutje
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Modul 8: Blagovna znamka za dobro počutje
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Modul 9: Digitalni marketing
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Dodatni viri
3.5 Kopati globlje
Welcome to the Experience Economy [CLICK HERE]
The experience economy will not fully recover – consumers will pay to perform in future instead [CLICK HERE]
The rise of the Experience Economy [CLICK HERE]
Tapping into the ‘Experience’ Economy [CLICK HERE]
Transformational Travel: From Experiences to Transformation [CLICK HERE]
‘Transformative travel’ is the industry’s latest twist on making vacations more meaningful [CLICK HERE]
NOwnership, No Problem: An Updated Look At Why Millennials Value Experiences Over Owning Things [CLICK HERE]
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3.4 Preseči izkušnjo
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